— Website and identity
ING Arena
Brussels' large concert and events arena, formerly Palais 12. Website and identity work.
- Type
- Website and identity
- Sector
- Concert arena
- Location
- Brussels
— The client
ING Arena, formerly Palais 12, is a large venue for concerts, shows and sporting events on the Heysel plateau in Brussels. It shares its web ecosystem with Brussels Expo, La Madeleine and Ticketlive.
— The project
Website and identity work, built around the event calendar. The homepage opens on the next headline concert, full screen, with its date and a ticket link; a search bar and a genre filter then lead to a grid with one card per show. Every night has its own page: times, promoter, standing or seated, banned items and practical links. The site takes ING's orange into gradients, with heavy condensed type for headings and cream cards for the events.
— In detail
Under the hood
WordPress, Elementor
- 01Calendar filtered by genre, from rap to sport
- 02One page per show with times, seating and entry rules
- 03VIP Experience section with its own dates
- 04Practical info: access, tickets, reduced mobility
- 05Partner hotel offer and ING customer benefits
- 06French, Dutch and English, with a newsletter per language
The full page
On mobile
— Next project
Ticketlive
Website, identity and logo · Ticketing
